Live
Projektleje
DIY guides meet tool rental
Projektleje is a Danish site where Michael writes genuinely useful DIY project guides, then pairs each one with the tools you'd need to rent to actually do the job. It's the newest of the studio's web experiments, and the most polished.
- Type
- Web · SEO + commerce
- Market
- Denmark
- Year
- 2026
- Status
- Live
Why we made it
The studio's web experiments exist to learn how search and commerce really work, on real sites with real stakes. Projektleje is where that got serious: proper guides, a real catalogue, a real checkout. Michael runs the content; the studio built the machine underneath it.
What we were learning
- Guides that rank
- Long-form, honestly useful how-to content, built to be found by search engines and AI alike.
- Commerce that fits
- Rental and booking woven into the guide at the moment you need the tool, never bolted on as an afterthought.
- Fast by design
- Server-rendered on Cloudflare with near-perfect performance scores, because speed is part of SEO.
Try Projektleje
A Danish site where Michael writes genuinely useful DIY project guides, paired with the tools you need to rent. The newest of our SEO and commerce experiments.